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Customer service is the major driver of the relationship between the newspaper and its subscribers. The ability to consistently provide top-class customer service evades many newspapers because they lack a unified view of the subscriber’s interactions with the newspaper.

Leveraging nearly a decade of best practices within the publishing industry, we offer the only full lifecycle subscriber management solution.Total subscriber satisfaction and real business benefits are the end results of our combination of talented teams, proven quality processes and state of the art technology solutions.
WBG provide services in the following areas:
 
Marketing / Sales population targeting
 
Subscriber acquisition
 
Subscriber care
 
Subscriber / Sales verification
 
Classified Sales
 
Customer service / Account management
 
Complaint management
 
Subscriber retention
 
Collection
 
Product marketing testing
 
Re-acquisition  
 
Billing issue resolution
 
Advertising data gathering

 

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